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Product Photo & Online Selling Tips

Practical guides to product photography, descriptions and sales captions, and marketplace strategy for online sellers.Practical guides to product photos, captions, and marketplace strategy.

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Product Photography & Online Selling FAQ

How do I take attractive product photos for selling online?How do I take attractive product photos?

Use natural light, a clean plain background, and an angle that suits the product type. Make sure the product is sharp and the colors are accurate. If you want it faster, AI product photography can handle the background and lighting automatically.Use natural light, a plain background, and an angle that suits the product. AI product photos can handle background and lighting automatically.

What is the ideal product photo size for marketplaces?What is the ideal marketplace photo size?

Shopee and Tokopedia recommend square 1:1 photos of at least 1000 × 1000 pixels so buyers can zoom in. Use 4:5 for Instagram, and 9:16 for TikTok and Reels.

What background works best for product photos?

A white or plain background works best for the main marketplace photo because the product is easy to see. For social media, themed backgrounds such as marble, wood, or a lifestyle scene make products more appealing and memorable.

How do I write sales captions that convert?How do I write captions that convert?

Lead with the main benefit, add details that build buyer confidence, then close with a clear call to action. Match the tone to the platform and add relevant hashtags.

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